2013 Electric Car Sales as Unimpressive as We Thought They’d Be January 4, 2014Posted by geoff in News.
The reasonably official electric car sales numbers are in for 2013 (with the unimportant exception of Ford’s December sales numbers, which are probably 150 – 200 cars). As expected from last month’s data, electric car sales are about 1/3 of what the President promised they would be, even with with the up-to-$7500 federal subsidy for each car sold.
A year ago the Department of Energy started backpedaling from the President’s promise:
The U.S. Department of Energy on Thursday eased off President Barack Obama’s stated goal of putting 1 million electric cars on the road by 2015, and laid out what experts called a more realistic strategy of promoting advanced-drive vehicles and lowering their cost over the next nine years.
“Whether we meet that goal in 2015 or 2016, that’s less important than that we’re on the right path to get many millions of these vehicles on the road,” an Energy Department official said, in advance of remarks by Energy Secretary Steven Chu in a speech at the Washington D.C. auto show.
Chu was right and wrong in that statement. Certainly being on the right path is important for long-term success, but there are two factors he isn’t considering. The first is that the longer we’re on that path, the more it costs us.
The second factor is that this whole project was supposed to be about stimulating the economy by creating green jobs. Now. Not over the next 8 years, but now.
Blithely celebrating the fact that “we’re on the right path” is pretty rude and uncaring to the people who were supposed to be employed by now.