Jaden Smith, Spelling His Way to Success August 29, 2016Posted by geoff in News.
This seems doomed from the start:
In an interview with Variety magazine, Jaden Smith – the son of actor Will Smith and actress Jada Pinkett Smith – said his clothing line, MSFTSrep, is for “the girl that wants to be a tomboy or the boy that wants to wear a skirt.”
MSFTSrep was created for, ‘the girl that wants to be a tomboy or the boy that wants to wear a skirt, and people try to condemn,” Smith told Variety.
It’s his business, of course, so there’s nothing wrong with him undertaking this endeavor. Other than the obvious problem of the size of the market segment, that is.
But I was taken with this silly statement:
“It’s pronounced ‘misfits.’ I took the ‘I’ out of ‘misfits’ because we’re a team and there is no ‘I’ in team. It’s a place for the lost kids and everyone to go, and something for them to have,” he said.
Well, Jaden, I’m not an expert, but it seems to me that there’s also no ‘s’ or ‘f’ in team, not to mention that there are two ‘i’s in ‘misfits.’ Also, there is an ‘i’ in ‘Smith,’ so you’ll be wanting to address that, as well as the multitude of other ‘i’-bearing words that are going to come up during the course of business.
Honestly, though, I’d be much more worried about the sales projections than team spirit.